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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    8073 Results for ‘ sales’
  • Work Life

    Former Nike employees are ‘elated’ over new CEO Elliott Hill

    September 23, 2024
  • Marketing on Platforms

    Brands prepare for more shoppers to buy from their phones this holiday season

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  • The Creator Economy

    Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce

    November 13, 2024
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    iHeartMedia launches branded podcast studio as buyers say distribution and scale are key

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    Media Briefing: Publishers use proprietary research to pitch prospective advertisers

    March 14, 2024
  • Brands in Culture

    Here’s how brands are approaching the Paralympic Games

    August 12, 2024
  • Sponsored

    Amid signal loss and fragmentation, omnichannel orchestration is driving performance

    October 16, 2025
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    An advertiser’s guide to integrating branding and performance goals: Tactics and insights for omnichannel campaigns with impact

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  • The Sports Marketing Playbook

    Why brands are running to Strava

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  • Zero-click Future

    Google’s latest commerce moves deepen the battle over agentic shopping

    May 25, 2026
  • The Creator Economy

    Influencer boost budgets are throwing gas on social video spending fire 

    May 18, 2026
  • Sponsored

    With sports fragmentation, following the fans is crucial

    May 14, 2026
  • Brands in Culture

    2025 was rough for Target. It could also be the year when its turnaround began

    December 24, 2025
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