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20178 Results for ‘ markets’

The Creator Economy

Marketers increasingly pressured to show their creator spend is worth it — with harder metrics

August 21, 2025
Member Exclusive

Ad Tech Briefing: The crunch conversations at Cannes Lions now Publicis is buying LiveRamp

June 9, 2026
The Business of AI

How Beekman 1802 uses AI to humanize digital marketing

October 27, 2025
Member Exclusive

Marketing Briefing: Major marketers like Colgate-Palmolive, P&G note ‘pensive and anxious’ consumers during earnings

April 29, 2025
Marketing on Platforms

At Ebiquity, a new role signals marketing’s shift from metrics to meaning

December 18, 2025
Member Exclusive

Ad Tech Briefing: The Trade Desk’s ‘changing of the guard’ and a ‘sign of the times’

April 14, 2026
The Business of AI

AI turns creative into a repeatable system

August 7, 2025
Member Exclusive

Digiday+ Research: Marketers expect bigger budgets in 2025, with an eye on investing more in influencers

January 24, 2025
The Business of AI

Vibe marketing was a joke – until OpenAI got involved

October 8, 2025
WTF Series

WTF is open-source marketing mix modeling?

February 17, 2025
Member Exclusive

Digiday+ Research: Unwrapping brands’ 2025 holiday marketing strategies

September 30, 2025
Member Exclusive

Marketing Briefing: How co-branding became ‘a key piece’ of how marketers plan their year

November 26, 2024
Navigating Economic Instability

Still spending, still nervous: the paradox of Q4 advertising

September 12, 2025

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