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20213 Results for ‘ markets’

The Creator Economy

Urban Outfitters shifts its influencer strategy from reach to participation

February 26, 2026
Marketing on Platforms

The latest threat of TikTok bans have caused marketers to raise an eyebrow

March 6, 2023
The Commerce Media Era

Dollar General’s CMO on how its retail media network reaches rural shoppers

May 3, 2023
Marketing on Platforms

‘Being very careful’: Weeks after unveiling ad plans, OpenAI works to control the message

February 16, 2026
Member Exclusive

Media Buying Briefing: Gen AI creative emerges as new battleground between TV and platforms

September 29, 2025
The Commerce Media Era

How live shopping is shaping the future of retail

May 2, 2023
Life Beyond the Cookie

Inside the brand and agency scramble for first-party data in the AI era

January 9, 2026
The Creator Economy

Long-form creators eye taking over TVs – and chasing bigger brand budgets

March 9, 2026
The Business of AI

How consumers are using AI to shop in 2025 — by the numbers

November 26, 2025
The Sports Marketing Playbook

Publicis forms new Influential Sports squad to hone its skills in the white-hot sports media arena

February 10, 2026
Member Exclusive

Marketing Briefing: Ahead of economic downturn, marketers look to OOH as advertising safe bet

September 13, 2022
Member Exclusive

Marketing Briefing: McDonald’s, Fender, others tap nostalgia marketing as ‘consumers are looking for a sort of escape’

October 18, 2022
The Creator Economy

YouTube’s AI remix push exposes a looming reckoning for the creator economy

June 5, 2026

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