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    11833 Results for ‘ digital marketing’
  • The Business of AI

    Matalan’s AI search ads are performing better than ones written by humans

    June 5, 2024
  • Navigating Economic Instability

    Amid layoffs and cost cutting, Time CEO Jessica Sibley is expecting a ‘very strong second half’

    August 27, 2024
  • Sponsored

    How Australia’s Asahi Beverages is refining media investment strategies

    September 13, 2023
  • The Programmatic Marketer

    Ad industry prepares for ‘tipping point’ this year in sustainability

    April 15, 2024
  • Sponsored

    Q&A: How advertisers are leveraging CTV’s evolution into actionable TV

    December 19, 2023
  • Marketing on Platforms

    ‘Highest conversions’: Why direct-to-consumer period care brand Viv is looking to TikTok to build community, boost brand awareness

    June 6, 2022
  • Member Exclusive

    Media Buying Briefing: How generative AI is being applied in big and small settings

    November 11, 2024
  • Member Exclusive

    Future of TV Briefing: 5 trends to track in this year’s upfront market

    June 5, 2024
  • Brands in Culture

    To appeal to Gen Z, Coca-Cola took over the Sphere and ‘co-created’ a futuristic flavor with AI

    November 16, 2023
  • The Creator Economy

    Lara Cohen, vicepresidenta de Linktree, aboga por que los creadores en redes se lleven una mayor parte del pastel

    April 9, 2024
  • Navigating Economic Instability

    Q1 ad rundown: there’s cautious optimism amid impending changes

    April 17, 2024
  • The Programmatic Publisher

    The Trade Desk is rolling out OpenPath to CTV

    February 12, 2024
  • Sponsored

    How brands are combining audio and video formats to boost digital campaign success

    December 14, 2023
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