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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
Digiday+ Research
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1445
Results for ‘ comscore’
Member Exclusive
Media Buying Briefing: The upfront isn’t moving along for a few surprising reasons
July 7, 2025
Member Exclusive
Media Buying Briefing: As sports enjoys a moment, buyers find new ways to get in via influencers and CTV
August 19, 2024
Member Exclusive
Media Buying Briefing: With Aquila testing its wings, media agencies pay close attention to their clients’ work
September 22, 2025
Member Exclusive
Media Briefing: Publishers explore the business-side applications of generative AI
April 4, 2024
Member Exclusive
Future of TV Briefing: WTF is co-viewing measurement?
August 20, 2025
Marketing on Platforms
How fast-food chain Carl’s Jr. is pushing CTV to become a performance channel
July 2, 2024
The Creator Economy
Yahoo takes cues from platforms as it offers more editorial control to creators
July 7, 2025
Digiday+ Research
Digiday+ Research: How advertisers are approaching spend in the upfront market
May 13, 2024
Member Exclusive
Media Briefing: Reddit becomes a more noticeable source of publisher traffic
June 12, 2025
The Confessions
Confessions of a Black-owned publisher who is concerned about being labeled an MFA over traffic goals
October 12, 2023
Digiday Awards
Amazon, Disney and NBC Sports are among this year’s Digiday Streaming and Video Awards finalists
April 8, 2025
Modern Newsroom
Will news publishers see another ‘Trump bump’ in Trump’s second term?
November 8, 2024
Digiday+ Media Buying Briefing
Media Buying Briefing: Are holdcos at a tipping point, or is this just another bump in the road?
July 14, 2025
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