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2510 Results for ‘ analysts’

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Marketing Briefing: The case for and against Omnicom acquiring IPG

December 10, 2024
Brands in Culture

How the MAHA movement influenced food and beverage brands in 2025

December 19, 2025
WTF Series

WTF is attribution modeling?

March 4, 2025
Google on Trial

Cookies, chaos and Chrome: The industry’s spiciest takes on Google’s reckoning

April 29, 2025
The Programmatic Publisher

Roku is set to reveal a tie-up with The Trade Desk as the streaming platform further opens up programmatic access

April 30, 2024
Digiday @ CES

Reddit debuts new tools for tracking trends and advertising AMAs

January 7, 2025
Business of TV

Amazon’s impact on the streaming ad market has opened CTV door to small business advertisers

February 27, 2025
Marketing on Platforms

A week since the U.S. election and social media is becoming more fragmented than ever

November 14, 2024
Strategizing for the Future

WPP, Omnicom and even Dentsu have a good day at the office (thanks to Amazon and eBay)

September 5, 2024
WTF Series

WTF is a unified ad platform?

May 8, 2026
The Creator Economy

Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce

November 13, 2024
WTF Series

WTF is AI ‘grounding’ licensing, and why do publishers say it matters over training deals?

August 22, 2025
The Business of AI

Why brands and agencies are putting AI chiefs in their C-Suites

April 15, 2025

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