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3196
Results for ‘ advertising tracking’
Media
The race for direct connections: How ESPN gets readers to log in
February 14, 2017
The Programmatic Marketer
Tech firms use audiovisual signals to target TV ads
December 19, 2016
Media
At media industry gathering, a focus on a time of discontent
January 31, 2017
Media
How Dennis is fighting ad blocking with a data-focused approach
February 23, 2017
Media
New School’s David Carroll: Tech’s made advertising worse
September 27, 2016
The Programmatic Publisher
Header bidding has a video problem, for now
March 2, 2017
WTF Series
WTF is the EU ePrivacy directive?
January 13, 2017
Glossy
Confessions of a social media editor: ‘I’m not confident this will be a real field five years from now’
May 17, 2017
Marketing on Platforms
The challenge of holding PR to performance metrics
February 21, 2017
Sponsored
First-party data 101: How self-declared data boosts performance, quality, and targeting
December 8, 2016
Modern Newsroom
‘Fear and loathing in Lisboa’: What’s on the minds of European publishers
February 23, 2017
Marketing on Platforms
More brands are testing Facebook’s pricey live video ads
February 24, 2017
Media
‘Customers were becoming our competitors’: Why The Guardian created a hub for branded content
December 16, 2016
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