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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    3840 Results for ‘ ad pages’
  • Third-Party Cookie Primer

    Marketers are starting to test alternatives to third-party cookies amid Google’s changes

    February 15, 2024
  • Digiday Awards

    Adobe, Barkley, CNBC News + Salesforce, Samsung and Bloomberg are among this year’s Digiday Video and TV Awards shortlist nominees

    April 2, 2024
  • Publishing in the Platform Era

    Why publishers say Facebook News tab disappearing will have little impact on their social strategy

    March 11, 2024
  • Content & Commerce

    AI Briefing: This startup is using Salesforce for its AI-powered semantic search for e-commerce

    September 23, 2024
  • Business of TV

    Inside YouTube’s 2024 upfront pitch to advertisers

    May 16, 2024
  • Gaming & Esports

    Here’s what marketers need to know about Roblox Investor Day 2023

    November 16, 2023
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Member Exclusive

    Media Briefing: Publishers say Snapchat revenue is down while TikTok, Instagram are on the come-up

    September 7, 2023
  • money tree
    Media

    Wellness publishers see increased spending from non-endemic advertisers

    February 9, 2022
  • The Programmatic Marketer

    Inside marketing’s elusive Quixote quest for digital ad transparency

    March 26, 2024
  • Strategizing for the Future

    How made-for-advertising publishers are stopping the ad industry’s sustainability goals

    June 5, 2023
  • Life Beyond the Cookie

    ‘It’s going to make our jobs harder’: Effects of Google’s third-party cookie fallout compound for marketers

    March 4, 2024
  • Brands in Culture

    Crayola looks to increase its presence on social media by creating 40 videos a month

    November 6, 2023
  • Gaming & Esports

    Why Niantic is investing in rewarded AR to develop new revenue streams

    October 4, 2023
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