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    875 Results for ‘ Nielsen’
  • Marketing on Platforms

    As YouTube turns 20, here are the numbers you need to know

    March 14, 2025
  • TV with dollar sign representing balancing multichannel tv advertising to create revenue.
    Business of TV

    Despite growth, CTV is ‘not a perfect science,’ making it hard to justify prices

    July 22, 2025
  • The Sports Marketing Playbook

    Netflix’s NFL debut capped a year of live sports tipping points for advertisers and streamers

    January 9, 2025
  • Member Exclusive

    Future of TV Briefing: Netflix’s in-house ad platform launch has led some advertisers to double spend

    February 25, 2026
  • Member Exclusive

    Media Buying Briefing: AI’s impact on agency compensation is about to get bigger

    August 11, 2025
  • Telemundo 24/7 FAST channel programming
    Member Exclusive

    Future of TV Briefing: How Telemundo is using TV, digital and streaming originals to program its live 24/7 FAST channel

    October 2, 2024
  • Member Exclusive

    Future of TV Briefing: How the future of TV shaped up in 2025

    December 17, 2025
  • Future of Measurement

    Rival cinema ad firms collaborate to make their data streams easier for media agencies to access

    May 29, 2024
  • Member Exclusive

    Future of TV Briefing: One area where the upfront measurement currency conversation is advancing

    May 22, 2024
  • Member Exclusive

    Future of TV Briefing: Making sense of the TV industry’s latest measurement moves

    April 10, 2024
  • Member Exclusive

    Future of TV Briefing: How the European creator economy compares to the U.S.

    November 6, 2024
  • Member Exclusive

    Future of TV Briefing: Netflix’s VOID peeks at the future of virtual product placement

    April 15, 2026
  • Member Exclusive

    Future of TV Briefing: How Netflix is shaking up the upfront deal model

    March 18, 2026
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