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415 Results for ‘ Follow Friday’

Marketing on Platforms

Ad tech’s IPO dreams are stirring again – MNTN just made them look a bit more real

May 28, 2025
The Business of AI

AI Briefing: The battle for AI search bars is becoming more conversational

March 10, 2025
Marketing on Platforms

Here’s a guide for what marketers can do now with the back-and-forth of TikTok

January 20, 2025
Member Exclusive

Media Buying Briefing: Is ad marketplace uncertainty the new normal?

March 17, 2026
Member Exclusive

Media Buying Briefing: The Big Three’s pieces are in place – let’s see who wins

March 2, 2026
The Sports Marketing Playbook

Sports media’s rising tide lifts niche ad tech firms

September 23, 2025
Marketing on Platforms

TikTok touts its curated audiences to advertisers to drive Black Friday, Cyber Monday sales

October 16, 2023
Member Exclusive

Ad Tech Briefing: The days of bloat are over, as efficiency drives ad tech’s C-suite exodus

April 21, 2026
Member Exclusive

Future of TV Briefing: A TV advertising staple is missing from YouTube show sponsorships

April 8, 2026
Navigating Economic Instability

Tariff-hit brands cut back on customer service reps and turn to AI chatbots to cut costs

August 8, 2025
Google on Trial

The Rundown: What Google and the DOJ are proposing for ad tech antitrust remedies

May 6, 2025
The Sports Marketing Playbook

Amazon positions NBA rights and live sports portfolio as a lure for its broader ads business

May 13, 2025
The Sports Marketing Playbook

Brands flocked to women’s sports in 2024. Did that push up overall sports marketing spending?

December 30, 2024

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