No doubt you’ve seen the media buyer slide that’s been floating around the Web for the past couple of days thanks to the latest Internet meme. Now it’s time for a view from the sales side, courtesy of Brad Fowler, director of sales at mobile ad network Millennial Media.
If you have creations or ideas of your own, feel free to submit them at the address below.
More in Media
Streaming is the next frontier for Walmart’s, Kroger’s ads businesses
Walmart and other retailers have also recently invested in the ability to integrate their shopping data into video platforms like YouTube and TikTok.
‘A Super Bowl every two days’: Inside Unilever’s 50,000-creator World Cup play
50,000 creators activated globally, massive in-person pop-ups in host cities, and more are all part of Unilever’s World Cup creator push.
Amazon expands media footprint with iHeart sales deal and new TV outcome tool
Amazon is deepening its role in streaming advertising with an expanded iHeartMedia sales deal and outcome-based TV buying technology.