Digiday+ Member Exclusives
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Digiday+ Research: Fewer publishers added staff in 2022 as economic troubles loomed
Staff increases were down for publishers last year, with the economy as a likely driving factor.
January 9, 2023 -
Digiday+ Research: Agencies anticipate clients’ ad spend will grow in 2023, despite headwinds
Agencies said their clients' ad spending increased in 2022, and they expect that trend to continue in 2023.
January 5, 2023 -
Media Briefing: Media execs start 2023 with reader revenue concerns
The media industry is braced for survival mode in 2023.
January 5, 2023 -
Future of TV Briefing: 5 questions about the future of TV in 2023
This week's Future of TV Briefing looks at some of the top questions facing the TV, streaming and digital video industry in 2023.
January 4, 2023 -
Marketing Briefing: What will be the top marketing and advertising trends in 2023?
To kick off 2023, we've asked folks what they expect the top marketing and advertising trends will be this year.
January 3, 2023 -
Media Buying Briefing: Where media agencies will focus their energies this year
2023 is the murkiest start to a year in recent memory — it’s simply unclear where the marketers and media agencies will end up financially, but we know it’s not starting from a great place.
January 2, 2023 -
Digiday+ Research roundup: Cookies, platforms and the economy ruled 2022
Throughout 2022, Digiday+ Research has tracked the trends in the media and marketing industries that have followed the roller coaster of news coverage heading into 2023. The standouts, we found, are cookies, platforms and, unsurprisingly, the economy.
December 28, 2022 -
Digiday+ Research: Media agencies carry a tempered optimism about revenues into 2023
The optimism agencies carried into 2022 came to fruition in the form of revenue increases this year. And they will continue that optimism into 2023 -- albeit with a slightly different look.
December 26, 2022