Future of Marketing Briefing: What World Cup breakout stars Haaland and Zlatan can teach marketers about sports stardom

This year’s soccer darlings confirm the emergence of a new kind of sporting celebrity in direct conversation with fandom and social media.

Media Briefing: AI visibility is becoming publishers’ newest currency

Publishers are embracing AI visibility as the next must-have metric, using their prominence in AI answer engines to attract advertisers.

Future of TV Briefing: The M&A match game (summer 2026 edition)

This week’s Future of TV Briefing looks at the M&A deals that should be in the offing after an active first half of 2026.

Ad Tech Briefing: Private equity’s ad tech playbook returns

Plus how the IAB is seeking to modernize how digital video inventory is defined, bought and measured.

Media Buying Briefing: How Mediasense and other consultancies are girding for a busy second-half

If the agency world is on the verge of another mediapalooza, then advisory firms need to be at the ready, including Mediasense which has a new CEO.

Future of Marketing Briefing: The ad industry’s next mediapalooza is loading

Mediapalooza is coming. This time it might actually mean something.

D+ Research: Marketers hesitate to adopt AI for influencer and CTV marketing

Advertisers embrace AI for social media and retail media marketing, but are slower to adopt AI for influencer and CTV marketing.

Media Briefing: Declared ‘good bots,’ mixed-use crawlers, gray scrapers – how AI accesses publisher content

The Cloudflare's latest AI settings reshape how compliant crawlers behave, yet the biggest leakage for publisher content remains a gray scraping economy that doesn’t bother to play by those rules.