Disruption, served one thread at a time: The weird world of DTC thoughtleader Twitter (1/23)

On direct-to-consumer startup Twitter, everything is a branding lesson.

5 questions about Microsoft’s plans for TikTok

The maker of Microsoft Office is not an obvious candidate to acquire TikTok, but that doesn't mean the deal would be a disaster.

‘You can’t just cut a little bit’: Why this moment could force agencies to accelerate necessary changes to their business models

To survive, agencies have to change how they do business instead of making cuts here or there to manage for the next quarter.

Finance is the new marketing: Why some ad tech companies are paying publishers early

Showing off a flush balance sheet could replace hiring the fancy yacht at Cannes as an ad tech marketing tactic.

Digiday Research: 41% of Black employees say they feel they fit in at work

In a new, wide-ranging survey about diversity, discrimination and experiences at work, Digiday Research found that the Black experience at work varies widely with the experiences of other people of color, and White employees.

Digiday Research: 41% of agency buyers say they will resume Facebook spending at the end of July

Agency execs remain dived on when to return their advertising budgets to Facebook as the end of the boycott nears.

‘Contextual on steroids’: How Insider is tracking and scaling audience behavior using first-party data

In the latest edition of our Digiday+ Talks, Meron discusses how first-party data not only helps give Insider's sales team a better understanding to how a campaign might perform, but it also has legs that extend well beyond the confines of Insiders' websites.

TV networks begin to signal willingness to prioritize streaming over linear

For TV networks to succeed in streaming, they will need to make moves that jeopardize their legacy linear businesses.