Media Briefing: Why universal ID maintenance is becoming ‘a big consideration’ among publishers

This week's Media Briefing looks at how publishers are sorting out the maintenance required to support the universal IDs seeking to replace the third-party cookie — and to avoid the revenue losses and privacy penalties they risk with faulty connections.

Future of TV Briefing: How major streamers are stepping up the fight for subscribers

The Future of TV Briefing this week looks at how the playing field among major subscription-based streamers is shaking out as Netflix looks to redouble its grip, Disney+ foresees slowing subscriber growth and others prep expansion plans.

Digiday+ Research: More than one third of publishers expect to run experiential activations for advertisers during the holiday season

Event and video activations will be much more common in the next couple months, while a slightly smaller share of publishers expect to be doing social activations.

Marketing Briefing: ‘Put more effort elsewhere’: How the Facebook outage could renew calls for diversification in ad spending

Some said a Facebook outage is unlikely to have a major impact on advertiser spending as it’s a “mild nuisance” and too difficult for some to truly diversify.

Media Buying Briefing: Walmart moves to eliminate DSP waste for media agencies as its retail media profile rockets

As e-commerce supercharges retail media, major retailers are offering sophisticated options for CPG advertisers to sell via the retailers’ far more robust digital destinations.

Media Briefing: What publishers had to say at the Digiday Publishing Summit

This week's Media Briefing recaps what was said when publishing executives came together behind closed doors at this week's Digiday Publishing Summit.

Case Study: How Dotdash built its tech infrastructure to accommodate and protect its remote employees

Publishers’ sudden shift to remote work has left many vulnerable to cybersecurity threats. Dotdash CTO Nabil Ahmad shares how they protect their employees and tech infrastructure from hackers, and how other publishers should do the same.

Future of TV Briefing: Instagram’s IGTV may not be a star on the platform but solidifies itself in a supporting role

The Future of TV Briefing this week looks at how IGTV fits into Instagram's expanded video platform more than three years after its introduction.