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1915
Results for ‘tiktok’
Marketing on Platforms
Using NBA stars, Goldfish competes for Gen Z attention on streaming, TikTok and Instagram
October 28, 2022
Digiday+ Research
CMO Strategies: A playbook for marketing channels from social media to streaming
October 11, 2023
Beyond Ads
Por qué Capcom celebra los 50 años del hip-hop con un anuncio de Street Fighter 6 en el que aparece Lil Wayne
August 25, 2023
Marketing on Platforms
“Estamos obligando a su uso”: Estée Lauder recurre al marketing de TikTok tras el estancamiento del alcance en Instagram
November 22, 2022
Member Exclusive
Marketing Briefing: Marketers test retail media even more as the third-party cookie crumbles
March 19, 2024
Marketing on Platforms
The case for and against organic social
April 25, 2024
Beyond Ads
Why Cava’s bid for brand awareness means prioritizing streaming ads
April 24, 2024
Member Exclusive
Research Briefing: News publishers reach Gen Z on social platforms
January 11, 2024
Member Exclusive
Marketing Briefing: What will be the top marketing and advertising trends in 2023?
January 3, 2023
Digiday+ Future of TV Briefing
Future of TV Briefing: Top takeaways from Digiday’s ‘The Future of TV’ series
May 3, 2023
Marketing on Platforms
On TikTok, DTC brand Crumbl Cookies looks to trends to target Gen Z
October 14, 2022
Marketing on Platforms
Por qué el nuevo producto de Pepsi, rival de Sprite, tiene una nueva estrategia social – y un nuevo grupo demográfico objetivo para acompañarla
June 20, 2023
Publishing in the Platform Era
Vice News looks to Twitch, TikTok to develop audience trust and engagement
September 22, 2022
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