UK September 21

Google’s decision to postpone its cull on third-party cookies has kept worst-case scenarios at bay throughout the industry. In the latest in our Confessions series, we expose the hard truths about the industry’s attempts to reconcile privacy with personalization. This is the seventh piece of The Long Goodbye, our 10-part editorial series covering life after the third-party cookie. Visit our continuously updated landing page here and read more below.