Daily July 22

​​Major digital advertising regulation is finally getting traction in Congress, but advertising and consumer advocates alike say there are still plenty of kinks to sort out.

Additional coverage:

• Despite uncertainties, Microsoft’s Netflix pact is a window into its ad tech ambitions. Here’s a look at what they are.
• As fears of a mounting recession percolate through the industry, some esports executives believe private ownership remains the safest way forward.
• DTC gifting company Fresh Sends is working to build out its in-house creative team to focus on organic content for social channels like TikTok, Instagram and Pinterest.
• Despite the uncertainty of the upcoming recession, the gaming and esports sector remains optimistic about the future.