Limited spots remain:

Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit

REGISTER

What Buyers Want

Last Tuesday at Digiday Video at the Roosevelt Hotel in New York, Universal McCann’s Elizabeth Firth, SMGx’s Suzanne Claassen and Horizon Media’s Mary Shirley joined Digiday’s Editor in Chief Brian Morrissey for the panel discussion “A View From the Buy Side.” See what these expert women in the industry have to say about TV and digital buying, fighting for great content, the long tail vs. the torso, what agencies want from networks and more. Watch Now.

Watch live streaming video from digiday at livestream.com

 

More in Media

Creators are now classified as small businesses, but what does that actually mean?

The Small Business Administration has officially welcomed creators under its umbrella; let’s unpack what that means for brands, creators, and the economy at large.

One year in: DMG Media’s social-only briefs account for 30% of New Media revenue

DMG Media’s year-old New Media division is carving out a new social revenue stream with creator-led IP aimed at younger audiences.

election

The Hill adds interactive election tools to subscription offering ahead of the midterms

The Hill is betting on interactive subscriber-only features to help grow its new subscription business ahead of the 2026 midterms.