Join us Sept. 14-16 in Miami to connect with top publishing leaders
Last Tuesday at Digiday Video at the Roosevelt Hotel in New York, Universal McCann’s Elizabeth Firth, SMGx’s Suzanne Claassen and Horizon Media’s Mary Shirley joined Digiday’s Editor in Chief Brian Morrissey for the panel discussion “A View From the Buy Side.” See what these expert women in the industry have to say about TV and digital buying, fighting for great content, the long tail vs. the torso, what agencies want from networks and more. Watch Now.
More in Media
Media Briefing: Ads for AI agents have a measurement problem
A wave of startups is racing to solve AI ad measurement and attribution as publishers and advertisers experiment with serving ads to agents.
The winners and losers of YouTube’s view count and monetization overhaul
YouTube is changing how it measure views and raising the bar for creators to get monetized. Who wins and who loses?
As AI automates everything, The Atlantic is building games by hand
The Atlantic is bucking the AI automation trend with a new trivia game handcrafted by “Jeopardy!” champion and senior editor Drew Goins.