Twitter Career Center: Do you need a new job? Want to change careers? Well, then, you better be on Twitter. According to this article from Yahoo News, Twitter, more than Facebook (where people tend to interact with people they already know in real life), is an incredibly valuable resource when it comes to changing careers because it lets you broadcast your expertise and build up a large following within whatever industry you are aiming to move into. Because Twitter isn’t as personal as FB and because it’s more about broadcasting to large audiences rather than to networks of family and friends, Twitter lends itself to building one’s own personal brand (ew, I know I hate that phrase). For example, it’s easy to find top execs and industry leaders whom you’ve never met and follow them without being creepy, and hopefully they will eventually follow you back. Check out the tips on how to maximize your Twitter account for job seeking. Yahoo
Twitter, Where Cool Dies: On the other hand, apparently cool people aren’t on Twitter (duh?); at least when it comes to music people with good taste in music. Creative Social
Twitpic of the Day: The founder of Twitpic Noah Everett tweeted that he was being arrested, then to prove it, tweeted a picture of his view from the back of the cop car. Mashable
Tumblr of the Day: Art inspired by those annoyingonlinesecurity CAPTCHA test things. You know, that thing where you have to enter in the random words that are all squiggly that it generates so that it knows you are human. CAPTCHArt
Video of the Day: Here are some astounding stats about social media around the world. Can you believe social media is now the #1 online activity over porn?! Business Insider
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Publishers say the competition is steeper than expected for event sponsorship dollars this year
Selling events was harder than expected for some publishers in Q2, but having a niche helped win some of the coveted sponsorship dollars.
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Why some publishers are giving their AI chatbots a personality
BuzzFeed and Ingenio are hoping giving their chatbots a unique voice and tone will differentiate their AI products but others are prioritizing utility over entertainment.
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Media Briefing: Publisher execs fear lack of visibility for Q3, but feel steady year over year
Publisher execs share how Q2 shook out for their businesses as they brace for an equally murky second half.
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SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
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Digiday+ Research: Nearly two-thirds of publishers think they will lose when the third-party cookie dies
Publishers have been busy prepping for the end of the third-party cookie, but that doesn't mean they think they'll come out on top in the post-cookie era. In fact, publishers count themselves among those who stand to lose from the end of the cookie.
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As AI spreads across the marketing landscape, data’s role will be key to success or danger
There’s a growing awareness of the risks inherent in AI's ultra-powerful potential, but whether enough steps are being taken to mitigate them remains a huge question mark.
