Here is a roundup of five noteworthy tweets that our editors have spotted in the Twittersphere this week. Send your noteworthy tweet suggestions to me at the email listed on the bottom of the page.
Did Terry include a snack quadrant?
@aripap, Ari Paparo, product lead for AppNexus
Disasters foretold
@malecopywriter, Lawson Clarke, freelance copywriter
Buddy Media’s Twitter ad strikes a chord
@ryanvarick, Ryan Varick, mobile interaction designer at Wells Fargo
Planned obsolescence
@sarahahmed196, Sarah Ahmed, digital marketing exec at 3Seven9
Personal brand infringement
@Speroman, Jason Spero, head of global mobile sales and strategy at Google
More in Media
Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack
Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.
MrBeast’s creator platform signals a more programmatic creator economy
MrBeast’s first-ever Upfront revealed Beast Industries’ forthcoming creator platform, an infrastructure play that will elevate the company’s offerings.
The case for and against agentic media buying
Agentic media buying promises a reinvention of the programmatic ecosystem, but experts are divided on whether it could help – or hinder – accountability.