Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
The problem with being avant garde is that the public isn’t always ready for your art.
Yesterday, it was brought to my attention that there was a Twitter trend around the hashtag “adtechhaikus” started by Ari Paparo of Appnexus. I could only think of Three Lines, One Cat, the Digiday project that we started back in February involving digital media-related haikus and pictures of cats — a perfect juxtaposition of words and, well, cats.
It didn’t catch on with people as we had hoped it would, but, alas, we were before our time. Here are the top 5 ad tech haikus from Twitter yesterday. If you have your own ad tech haikus that you’d like us to pair with a cat image and put on Three Lines, One Cat, email it to me.
Top Five #adtechhaikus
1. @mjbarash
3. @ischafer
4. @rritzi
5. @ericlitman
More in Media
Reach CEO touts Google AI deal as a template, steps up pressure on OpenAI over scraping
Digiday spoke with Reach CEO Piers North about his plans to make its Google AI content deal a blueprint framework for other LLM deals, and its recent cease-and-desist letter to OpenAI.
Social commerce edges past SEO at The Independent for the first time
The Independent’s social-commerce revenue edged past its SEO-based commerce revenue for the first time in September, CEO Christian Broughton said at Digiday’s Media Strategies event in London this week.
Ownership, control, margins: the brand playbook for microseries is still taking shape
Creator-led microseries are hot, and brands want in, but everyone’s still figuring out the structure of the deals and the content itself