Mobile Gender Gap: The GMSA found that in developing countries women are 21 percent less likely to own a cell phone than men; and in an effort to close this mobile gender gap has launched its mWomen Programme. With support from both the humanitarian and telecommunications industries (including Nokia and 25 wireless carriers), the mWomen Programme hopes to halve the mobile phone gender gap within the next three years so that women in developing countries can connect and communicate too. WirelessWeek
Apple vs. Samsung: The patent war continues: even though last Wednesday, Judge Lucy Koh rejected Samsung’s request to check out the iPad 3 and the iPhone 5, she hinted that she would not give Apple the preliminary injunction it is banking on. So now, Apple is continuing its fight, but this round is in South Korea, where Apple has filed another lawsuit claiming that Samsung is infringing upon Apple patents. TechCrunch
Nokia and Siemens: In light of Nokia Siemens Networks’ nearly $1 billion losses last year, Nokia and Siemens are working on restructuring their joint venture. It looks like the two companies are exploring a “self-help” deal or possibly selling a controlling stake in the venture to a consortium. WSJ
Apple Rumors: The latest in Apple rumors includes talk about imminent new MacBook Air release and iPhone 5 dates. Techland
TV for Wi-Fi?: A Microsoft-led consortium will begin a testing in Britain this week to see if unused TV spectrum can be employed for new wireless broadband networkssince smartphones are using up so much Wi-Fi data. CNET
More in Media
WTF is sell-side decisioning?
With programmatic processes speeding up, publishers and SSPs can do more merchandising of impressions before they are put up for auction through sell-side decisioning tactics.
Media Briefing: Reddit becomes a more noticeable source of publisher traffic
As generative AI eats into search traffic, publishers are increasingly turning to platforms like Reddit to drive audiences to their sites.
Epic aims to boost originality in Fortnite’s creator ecosystem
Creators believe new Fortnite updates, including a moderation “similarity score,” will help fix the platform’s persistent copycat issues.