7 seats left:

Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit

SECURE YOUR SEAT

The Signal: Apple Privacy Woes Mount

More iPhone Privacy Probs: Here’s another reason for iPhone and iPad users to worry about their privacy; researcher Aldo Cortesi discovered a security flaw in iOS apps that makes it possible to connect a device’s anonymous, unique device identifier (UDID) with the real-life identity of the owner of the device. This also means that Apple, app developers, advertisers and other third parties could track what apps you use, how often you use them, and who knows what else. The UIDID, like a serial number, is permanent, which is why this security flaw is of concern. Wired

 

Android Users Beware Too: Juniper Networks just released a study that shows a 400 percent increase in Android malware. The study also found that security concerns for both enterprise and consumer mobile devices are at an all-time high, and that users face security threats when using SMS and downloading apps. MobileCrunch

 

Android Gets Amped Up: At the annual Google I/O the company announced a lot of new things in the works for Android devices. Google plans to update Honeycomb, the version of Android for tablets, and will also release a new version of the operating system, called Ice Cream Sandwich, which will support both phones and tablets. Among other announcements, Google also announced changes to its TV service and to its movie and music services. HuffPo

 

Magazine Apps Too Pricey: Doesn’t reading a magazine on a tablet save paper and printing costs? Then why are magazine apps so expensive? The New Yorker costs $4.99 per iPad-ready issue, while the print issue costs $5.99—not much of a savings. Also, a one-year app-only subscription costs $59.99, $20 more than a one-year print subscription, which includes the app. WTF right? Turns out it’s about ads. The print ad industry is still very valuable; in fact, it is more valuable to publishers than tablet ads because print products (and therefore print ads) reach a much wider audience. Techland

 

Click-Through Winner: While last year it was Sybmian phones that offered the highest click-through rates on the Smaato network, this year it’s Windows Phone 7. This doesn’t seem to quite add up considering Windows Phone 7’s not so stellar sales. What gives? GigaOm

More in Media

Forbes launches dynamic AI paywall as it ramps up post-search commercial diversification plans

For the latest Inside the publisher C-Suite series, Digiday spoke to Forbes CEO Sherry Phillips on its AI-era playbook, starting with its AI-powered dynamic paywall to new creator-led commercial opportunities.

Creators embrace Beehiiv’s push beyond newsletters

Creators are embracing Beehiiv’s new website, product and analytics tools to help them grow beyond the competitive newsletter space.

Illustration of a performer balancing money weights on a tightrope, symbolizing how brand safety tools help marketers maintain performance and control.

Media Briefing: Publishers turn to paid audience acquisition tactics to tackle traffic losses

Publishers facing declining organic traffic are buying audiences through paid ads and traffic arbitrage, and using AI tools to do it.