Digiday ended the year on a great note. Our traffic is up four times the start of the year, and we’re finding success in our approach that brings honesty to writing about what’s really going on in digital media. Thanks for reading us, commenting and telling us when we’re wrong. We’re excited for 2012, when we’ll have a new website that will make present our content in much nicer format.
The Trouble with Trading Desks by Mike Shields
Ad Tech’s Glass Ceiling by Carla Rover
Why Few Brands Are on Tumblr by Saya Weissman
5Qs: Rishad Tobaccowala by Brian Morrissey
The Best Agency Creatives’ Tumblrs by Saya Weissman
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Newsletter publishers cautiously plan to expand editorial and sales teams
Publishers with newsletter-focused businesses are looking to grow their editorial and sales teams this year — but cautiously, to keep spending down during a time of economic uncertainty.
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Magna 2023 forecast paints a resilient U.S. market, thanks to retail media and streaming
In its latest ad forecast, Magna is expecting a resilient U.S. market this year – boosted by retail, streaming and the auto industry’s bounceback.
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How agencies are shaping the future of DEI beyond their own walls
Agencies are acknowledging that diversity efforts don’t stop with their companies. In addition to improving employee representation, now agency efforts in diversity, equity and inclusion are aimed at supporting clients and external partners.
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SponsoredHow advertisers are fostering more effective publisher partnerships
Michael Weaver, senior vice president, business development and growth, Al Jazeera Media Network An everyday conversation between publishers and advertisers goes like this: The publisher invites the advertiser to a meal to talk about their business, attempts to delve into specifics on what the media buyer is looking to achieve, their audience breakdown and how […]
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Newsletter publishers say they continue to see uptick in revenue despite advertising slowdown
At a time when larger media companies are feeling the pressure of the economic downturn and advertising slowdown, newsletter businesses continue to be in a period of revenue growth.
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TikTok’s CEO faces bipartisan skepticism in first Congressional hearing on security concerns
The hearing comes amid calls to remove TikTok from government devices and in some cases even ban it entirely.
