9 seats left:

Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit

SECURE YOUR SEAT

Should You Have a Klout Card?

In another sign social media has made people awful, Klout has recently updated its iPhone app so that users can now create a “Klout Card,” which is supported by the new iPhone Passbook app. The Klout card, which users can pull up through Passbook, will show the person’s name, photo and their social media power. It’s meant to be an easy way for people to redeem Klout perks. Oy. I don’t know about you, but the thought of people flashing their Klout cards makes me kind of nauseous. But if you are unsure of what to do, here is a handy flowchart to help you decide if you should have a Klout card or not.

More in Media

AP makes its archive AI-ready to tap the enterprise RAG boom

It’s a strategy that should secure its future as an information data repository for the AI era, and widen its customer base to include more enterprise clients by meeting their AI needs,

Inside Reuters’ agentic AI video experiment 

Reuters is experimenting with using an AI agent to speed up its video production process, and hired its first AI TV producer.

shopping laptop

Shopify just became the biggest company to launch a Substack newsletter

Shopify is the first company of its kind — an e-commerce platform — to take the plunge into Substack.