The Epiphantor: Here is another piece lamenting the rise of new media and the slow death of old media. Paul Ford sees old media as the Epiphanator: it is the trusty old machine that values and dependably produces linear stories with real conclusions. Ford is not too keen on social media, like other print media heavyweights who have also expressed their distaste for social media and technology, and what it has done to our society. (See NYT’s Bill Keller’s “Twitter Trap” and Jonathan Franzen’s “Liking Is for Cowards. Go for What Hurts”). Ford doesn’t think the death of the Epiphanator is necessarily inevitable though; he still has some hope for traditional media and what it stands for. NY Mag
Twitter Account of the Day: Naturally there is a fake Wendi Murdoch Twitter account post shaving cream pie incident. Check it out: @WendiMurdoch.
Made in China: Look at this Apple Store in Kunming, China. Just one thing: it’s fake, a near perfect fake. According to the American visitor who stumbled upon this poser Apple Store, even the employees think they are actually working for Apple. Let’s just see how long Jobs lets this store stay open. BirdAbroad
Theme Blog of the Day: Put the camera down and run! Running From Camera
Video of the Day: Probably what Rebecca Black actually sounds like.
Publishers speak out on the state of the media business at the Digiday Publishing Summit
With the calendar flipping to spring, do publishers feel like the economic conditions are starting to thaw or do they expect the second quarter to be similarly frigid?
How Forbes and The Daily Beast are consolidating diverse revenue streams to create the highest value audience
Forbes and The Daily Beast have shed the silo-model when it comes to how their revenue teams operate.
How BuzzFeed’s Creator Score is grading the impact of its creator network
BuzzFeed's Creator Network is a primary focus in 2023 for the publisher, and its campaign grading tool is being used to prove out its ability to create successful ads.
SponsoredHow critical data pillars will increase brands’ confidence in CTV
Mario Diez, CEO, Peer39 With every quarter, the balance of TV viewership slips away from the traditional linear model and more towards connected TV. Less than half of the adults in the U.S. subscribe to cable or satellite, and fewer than half of the households watched linear TV daily in the second half of 2022. […]
In graphic detail: Google’s Ads Safety Report shows suspect ad activities are on the rise
Google's ad transparency efforts detail how bad actors necessitate further investment.
Media Briefing: Publishers share their biggest challenges and opportunities at the Digiday Publishing Summit
While Q1 ad revenue, sales cycles and payment windows appeared to be equally bad across the media industry, bright spots arose around consumer revenue streams, new tech experimentation and traffic patterns.