5 awesome Richard Turley Businessweek covers

Richard Turley, who helped give us a reason to read Bloomberg Businessweek again with his attention-grabbing, often provocative covers, is leaving for MTV. In his four years at the newsweekly, his cover subjects included two planes copulating in mid-air, a businessman with his pants around his ankles, and a Twitter bird trying to kill itself. Here are some of Turley’s most memorable covers:

Let’s Get It On
The mating planes, to illustrate the United-Continental merger, sparked significant online conversation. The Feb. 6, 2012, cover, which editor Josh Tyrangiel called a tribute to Marvin Gaye, the “Airplane” movies and a ’90s Economist cover featuring camels (as well as a stand-in for a Valentine’s Day cover), was an American Society of Magazine Editors cover contest winner.
BBW Cover Let's Get It On 2.6.12

Bang Head Here
Businessweek summed up Europe’s economic crisis with a bold yet simple message. This May 28, 2012, cover was also an American Society of Magazine Editors cover contest winner.
BBW Cover Bang Head Here 5.28.12

It’s Global Warming, Stupid
Without mincing words, Businessweek linked Hurricane Sandy to climate change with this headline and photo of a flooded street for its Nov. 5, 2012, issue. “Our cover story this week may generate controversy, but only among the stupid,” Tyrangiel tweeted. The cover got 856 retweets.
BBW Cover It's Global Warming Stupid 11.5.12

Hedge Fund Myth
Called everything from “brilliant” to “inappropriate,” the July 7 cover used a play on male impotence to call out hedge funds for what they are.
BBW Cover Hedge Fund Cover 7.15.13

Twitter Bird
The Twitter bird got a top hat and monocle for the Nov. 11 cover that was a sly play on The New Yorker (redrawn so as to placate the lawyers).
BBW Cover Twitterbird Cover 11.11.13


More in Media

Digiday+ Research: Publishers’ programmatic revenue didn’t shake out the way they’d hoped, but it’s still a bright spot

Digiday+ Research found that publishers’ programmatic ad revenue didn’t quite live up to expectations this year, but they still see it as a growth area.

Google mouse

Media Briefing: For some publishers, Google referral traffic is down

For a couple of publishers, referrals from Google are down upwards of 60%.

climate change revenue

Lacking financial incentives, sustainability remains a hope, not a promise, in digital advertising next year

Reducing carbon emissions from the digital ad ecosystem is an important priority, but various players are skeptical that much can — and is — being done to practice sustainability.