Hard though it may be to believe, not all publishers have undertaken a redesign to make their websites easier to navigate and responsive to mobile.
But, that’s okay! If you’ve been wondering whether you’re prime for a makeover, we’ve come up with a helpful series of flowcharts to make sure you’ve got all your bases covered.
This is increasingly a mobile-first world, so you’re going to want to be sure your site is responsive.
Banner ads, while still ubiquitous, have become a nuisance. They’re not responsive, tend not to work all that well, and are, in general, an eyesore. Time to change it up!
Who doesn’t love a good “Welcome Ad,” those interstitials that pop-up and keep readers from getting to the content they came for? Answer: everyone.
Slideshows, while sometimes showcasing awesome examples of photojournalism or hilarious snapshots, should never be a crutch.
Image via Shutterstock
More in Media
Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale
Byron Allen’s $120 million BuzzFeed deals marks another turning point in the collapse of the platform-era media business model.
Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack
Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.
MrBeast’s creator platform signals a more programmatic creator economy
MrBeast’s first-ever Upfront revealed Beast Industries’ forthcoming creator platform, an infrastructure play that will elevate the company’s offerings.



