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Pinterest Love: Fashion and lifestyle site r29 says that “Are you on Pinterest?” is the new “Are you on Facebook?” Those are big shoes to fill, but yes, Pinterest is really growing in popularity, especially among the female population. Here are r29’s picks for 10 Pinners you need to follow. As you can see, Pinterest really lends itself to the fashion world and anything visual or design related. It’s also another place for bloggers to branch out. Perhaps publishers and brands will follow? R29
Twitter Addiction: It’s harder to resist Twitter than it is to resist alcohol or cigarettes, according to a new study from University of Chicago’s Booth Business School. The study involved 205 people between the ages of 18 and 85 in and around of Würtzburg, Germany. Participants were prompted seven times a day over 14 hours for seven days using BlackBerrys so they could message whether they had experienced a desire within the last 30 minutes, and if so, what type, the strength of the desire, whether it conflicted with other desires and most importantly, whether they resisted or gave in to it. Over the seven-day experiment period, there were 10,558 responses and 7,827 “desire episodes” reported. The researchers found that willpower wore off as the day went on and that the highest “self-control failure rates” reported involved media consumption and work-related activity. On the other hand, researchers found that people were pretty successful at resisting urges to play sports, sexual urges, spending urges and desire for tobacco, alcohol and coffee. It is pretty surprising that people are better at resisting coffee and alcohol and sex than they are resisting the urge to email or tweet. As the researchers pointed out, the ubiquity and low cost of consuming media and engaging in media-related activities like tweeting and Facebooking could be part the explanation. The Guardian
New Annoying Term of the Day: According to Bryan Murley, assistant professor of new and emerging media at Eastern Illinois University, the term for journalist is “information Sherpa.” Jesus. Please say this doesn’t catch on. Poynter
Tumblr of the Day: Who knew the late Korean dictator had such skills on the turntables? Kim Jong-Il Dropping the Bass
Video of the Day: Seventh-grader Facebook drama from Facebookpiece Theater: A dramatic interpretation of a real Facebook conversation between seventh graders posted under a photo. The Daily What
Publishers report Q1 ad revenue is pacing 10-25% behind forecasts
Publishers are facing a slow start to Q1 and sales teams have a lot of work to do to regain lost time.
WTF is cookie stuffing?
Fraud is a well-documented pox on digital advertising, but it’s also an issue for publishers and marketers working together on affiliate marketing deals, too. One of the more tried-and-true techniques is cookie stuffing.
Why Vice, BBC, WaPo, others see new TikTok teams as the next wave of specialist publishing talent
As news publishers craft their TikTok strategies, Digiday spoke with the BBC, Vice, The Washington Post and LADbible to see who’s really behind the posts.
SponsoredHow ad tech is tackling waste by optimizing supply chains
Sponsored by Bidtellect The programmatic and digital advertising industry is well aware of the inefficiencies in buying and selling — from auction duplication and volume bias to multi-integrations and reselling — but how did it get this out of control? How can we fix it? A redundant, multiple-step process to ad delivery has become the norm, […]
Digiday+ Research deep dive: Publishers anticipate a big drop in ad revenue this year
Digiday's survey found that publishers are not feeling great about advertising revenue as 2023 kicks off, with attitudes toward subscriptions and e-commerce shifting as well.
Media Briefing: Subscriber churn is up, but the economic downturn isn’t necessarily to blame
Even though subscription growth is declining year over year and churn rates are on the rise, this is likely more a story of returning to normalization than one of the economic downturn damaging yet another publisher business.