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Save $200 on Programmatic Marketing Summit passes. Ends Nov. 15
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News publishers didn’t sustain a traffic bump in the 2024 presidential election week like they did in 2020
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Member Exclusive
Media Briefing: News publishers’ AI ad tools show positive lift, but still have to prove themselves
August 8, 2024
Beyond Ads
Publishers see short-term opportunity from Outbrain’s acquisition of Teads
August 7, 2024
Future of Work
WTF is the hybrid coordination tax?
August 6, 2024
The Programmatic Publisher
Inside the deal structure of Outbrain and Teads’ billion-dollar merger
August 2, 2024
The Programmatic Publisher
Outbrain confirms Teads purchase in a $1 billion deal
August 1, 2024
Member Exclusive
Media Briefing: Publishers say Amazon Prime Day sales were up but commerce revenue remains ‘hard to predict’
August 1, 2024
Generative AI
Microsoft report highlights AI efforts around election misinformation and harmful deepfakes
July 31, 2024
Generative AI
Perplexity’s new rev-share publisher program is live, but not all pubs are sold
July 30, 2024
Advertising around Politics
AI Briefing: How political startups are helping small political campaigns scale content and ads with AI
July 26, 2024
Member Exclusive
Media Briefing: Publishers reassess Privacy Sandbox plans following Google’s cookie deprecation reversal
July 25, 2024
Life Beyond the Cookie
Why Google’s cookie deprecation reversal isn’t actually a reprieve for publishers
July 24, 2024
Privacy
Immediate deepens CMP strategy, slashes ad tech partnerships for sharper data governance
July 22, 2024
Beyond Ads
Teads’ M&A rumors are firming up with a deal to merge with Outbrain
July 19, 2024
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