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The Programmatic Marketer
Mobile network Three mines customer data for ad targeting
November 7, 2018
Member Exclusive
In effort to stamp out ad fraud, Toyota to use blockchain on more programmatic ad buys
November 6, 2018
Publishing in the Platform Era
Snapchat Discover opens up measurement doors, but media buyers don’t expect to shift ad dollars
November 6, 2018
Subscriptions
With no election results, Gannett newspapers edge into the future for their print product
November 6, 2018
Data Regulation
Publishers step up the fight against cookies gone rogue
November 6, 2018
Member Exclusive
Publishers are still pinning growth hopes on advertising
November 5, 2018
Subscriptions
How newsletter publishers re-engage lapsed subscribers
November 5, 2018
Media
‘Not a lot of mani-pedis these days’: Transparency trend has put a damper on gift-giving
November 5, 2018
Publishing in the Platform Era
Vox Media’s roll-up of Recode shows the limits of its vertical approach
November 2, 2018
Member Exclusive
Digiday Research: HBO does OTT better than rival networks
November 2, 2018
Subscriptions
Readers drive 40 percent of Schibsted’s revenue
November 2, 2018
Member Exclusive
The upshot of GDPR: Programmatic ad rates are rising
November 1, 2018
Content & Commerce
How BuzzFeed is using its commerce business to sell advertising
November 1, 2018
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