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SHAPING WHAT’S NEXT IN MEDIA
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Media
Deep Dive: Future of TV
May 18, 2020
Subscriptions
After two decades of losses, French left-wing daily Liberation’s pivots (officially) to non-profit status
May 18, 2020
Media
How advertisers are using TikTok during the recession
May 18, 2020
Media
‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales
May 18, 2020
Marketing on Platforms
Reddit overhauls ad sales, with a new boss from Pinterest
May 15, 2020
Media
In two months, The Washington Post’s coronavirus newsletter is its most popular
May 15, 2020
Subscriptions
The publisher subscription ‘corona bump’ is flattening
May 15, 2020
The Confessions
‘It’s tricky and political’: Confessions of a marketer on getting log-level data from ad tech vendors
May 14, 2020
Member Exclusive
Boring beats sexy in media’s new reality
May 14, 2020
The Programmatic Publisher
Fewer advertisers means more bad ads from ad exchanges
May 14, 2020
Media
‘We’re careful about what we propose’: Even strapped for ad revenue, publishers are wary about taking retailer ad campaigns
May 14, 2020
Life Beyond the Cookie
Google is auditioning candidates to succeed the third-party cookie
May 13, 2020
Member Exclusive
How the Washington Post is preparing for the end of the third-party cookie
May 13, 2020
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