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Nielsen, in a study commissioned by 24/7 Media in cooperation with AdKeeper, gave 600 respondents a list of questions on why they rarely or never clicked on static ads. Participants, who were allowed to list more than one reason, were drawn at random from online and field surveys.
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Publisher ad supply fell by up to 40% in Q2 as AI search choked the open web
Publisher ad supply fell by up to 40% in Q2 of 2026 as AI‑era, zero‑click search choked the flow of traffic to news and other open‑web sites, per U.S. and U.K. benchmarking data from Ozone, shared exclusively with Digiday.
Inside the newsroom push to turn print reporters into video talent
As reporter-led video becomes a priority, publishers are investing in newsroom training to help journalists deepen audience relationships.
WTF is SPUR’s publisher-run Content Telemetry Framework?
SPUR is publisher‑run and fixated on one thing: turning AI’s use of their content from opaque scraping into a transparent, usage‑based licensing system they control.