Secure your place at the Digiday Publishing Summit in Vail, March 23-25
The Feed is Digiday’s Web-culture corner. Check The Feed everyday for Web-culture news roundups, infographics, essays and more. Follow us on Twitter for updates throughout the day @SWeissman.
While pro-real-namers say that pseudonymity encourages bad online behavior, new data from social commenting platform Disqus suggests otherwise.
The data shows that across sites that use Disqus, comments left by people with pseudonyms receive more likes and replies than those left both by people using only their real names and those who are completely anonymous. Furthermore, pseudonymous commenters make up the majority of comments: 61 percent of comments are made by users using made-up names. That is in comparison to 35 percent of comments left by anonymous users and only 4 percent by people using their real names. So much for real names!
See the full results from Disqus below.
More in Media
Layoffs hit LADbible Group’s social video team amid slower user-generated content growth
Social-first publisher LADbible is in the middle of a second round of layoffs to its social video team, having suffered massive drop-off in Facebook video engagement.
AI surfacing is messy: Data shows publisher visibility and traffic often misalign
Reports tracking publishers in AI chatbots abound but conflicting rankings and uneven referral traffic reveal the murkiness of AI visibility.
GEO hype busted: How it differs (and how it doesn’t) from SEO
GEO is flooding media execs’ inboxes. But SEO veterans say these AI visibility services may not be as revolutionary as they seem.
