Join us Sept. 14-16 in Miami to connect with top publishing leaders
If you are on the East Coast right now, you are probably at home with your flashlights and soup cans (unless you are this guy) anxiously awaiting what is being hailed as a The Storm of the Century. Besides incessantly checking the news updates on Sandy’s progress, you can see hurricane through the lens of Instagram thanks to a new site from Facebook’s Chris Akermann and Peter Ng, lead digital architect at The New York Times’ R&D Ventures. The site is called Instacane. Check it out to see “the story of hurricane sandy told through Instagram.”
More in Media
The IAB is developing a framework to tackle AI advertising measurement
The IAB is developing a framework to solve a big challenge in advertising: how to measure and assign credit when ads influence AI agents.
For brands, the creator ambassador is becoming a creator executive
The new creator partnership brings them into the C-Suite and seeks input and strategy, like Blenders and Jordan “The Stallion” Howlett.
Media Briefing: Ads for AI agents have a measurement problem
A wave of startups is racing to solve AI ad measurement and attribution as publishers and advertisers experiment with serving ads to agents.