Join us Oct. 26-28 in Newport Beach for the Digiday Media Buying Summit
If you are on the East Coast right now, you are probably at home with your flashlights and soup cans (unless you are this guy) anxiously awaiting what is being hailed as a The Storm of the Century. Besides incessantly checking the news updates on Sandy’s progress, you can see hurricane through the lens of Instagram thanks to a new site from Facebook’s Chris Akermann and Peter Ng, lead digital architect at The New York Times’ R&D Ventures. The site is called Instacane. Check it out to see “the story of hurricane sandy told through Instagram.”
More in Media
Reach CEO touts Google AI deal as a template, steps up pressure on OpenAI over scraping
Digiday spoke with Reach CEO Piers North about his plans to make its Google AI content deal a blueprint framework for other LLM deals, and its recent cease-and-desist letter to OpenAI.
Social commerce edges past SEO at The Independent for the first time
The Independent’s social-commerce revenue edged past its SEO-based commerce revenue for the first time in September, CEO Christian Broughton said at Digiday’s Media Strategies event in London this week.
Ownership, control, margins: the brand playbook for microseries is still taking shape
Creator-led microseries are hot, and brands want in, but everyone’s still figuring out the structure of the deals and the content itself