DIGIDAY’s New Mobile Editor

We’re pleased to welcome Bryan Barletta as the newest member of the DIGIDAY editorial team. Bryan will serve as our mobile editor, charged with leading all our content pertaining to mobile media and marketing.

Bryan spent nearly two years at Medialets, a mobile rich media ad platform, where he was a developer relations manager. He was involved with developers, publishers, and the major mobile platforms. Bryan’s also a writer. He’s written for TechCrunch and served as editor of MediaBistro’s MobileApps Today and MobileDevices Today. He also reviewed mobile apps for AppVee and served as editor in chief of 148Apps.
He’s also written three articles for DIGIDAY over the past few weeks, looking at the hurdles to augmented reality taking off, arguing against the app gold rush, and explaining near-field communication. He has an Explainer today that unpacks what HTML5 is and why it matters.
Bryan’s passionate about mobile. He’s led mobile developer Meetups and can explain in great detail the nuances of the business. His hands-on experience in mobile media is ideal for writing from an authoritative perspective on the many opportunities and challenges for the digital media world as it moves from the desktop to mobile.
Follow him on Twitter @BryanNO and email him.
https://digiday.com/?p=3610

More in Media

WTF is sell-side decisioning?

With programmatic processes speeding up, publishers and SSPs can do more merchandising of impressions before they are put up for auction through sell-side decisioning tactics.

Media Briefing: Reddit becomes a more noticeable source of publisher traffic  

As generative AI eats into search traffic, publishers are increasingly turning to platforms like Reddit to drive audiences to their sites. 

Epic aims to boost originality in Fortnite’s creator ecosystem

Creators believe new Fortnite updates, including a moderation “similarity score,” will help fix the platform’s persistent copycat issues.