Read Digiday’s most popular stories of the year

It was a great year at Digiday. Our traffic was up 185 percent from 2012. Here are the stories that were the most popular this year:

1. Bank of America’s Epic Twitter Fail

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Amazon expands media footprint with iHeart sales deal and new TV outcome tool 

Amazon is deepening its role in streaming advertising with an expanded iHeartMedia sales deal and outcome-based TV buying technology.

Media Briefing: Inside publishers’ real Cannes agenda – AI money vs agentic hype

For publishers, Cannes this year isn’t just about showing up for clients and sponsors. It’s a mid‑year checkpoint on two hard questions: who is going to pay for the open web in an AI world, and whether agentic media buying is a real fix or just a freshly branded ad‑tech tax.

Forbes tests a creator-led audience play to grow off-platform reach 

Forbes is yet another publisher tapping creators and their audiences to drive off-platform growth – with a slightly different structure.