Social Media Scapegoating: Did you see the musical Spider-Man: Turn Off the Dark? No? You’re not the only one, and that’s why the show’s former director Julie Taymor is pissed; she claims that she was fired from her directorial role because of social media — not because she directed a Spider-Man musical that involved all kinds of dangerous technical malfunctions and all-over-the-place performances. Taymor says that experimental theater is always met with criticism at first and that the negative social media coverage of her experimental Spider-Man musical quickly amplified this criticism. Of course, social media expedites word-of-mouth reviews, but it doesn’t change how Broadway runs. Better luck next time, Ms. Taymor. WSJ
Peeping Tom: Do you ever get the feeling that someone is peering over your shoulder and reading TMZ with you or laughing at the 30 Rock episode you are watching on your Netflix streaming account? Yeah, it’s annoying! And creepy! Here are some tips from Gizmodo to get other people’s eyes of your computer screen. Gizmodo
RIP MySpace: Poor MySpace. Even the founders of the dying social network don’t use the site anymore. The last time Tom, you know, your first automatic MySpace friend, hasn’t posted anything on the site since March 2010. Yikes. Forbes
Video of the Day: Ode to Facebook of the day.
Website of the Day: Apparently this is a new facial hair thing; as they describe it, it’s “An Adventure in Facial Hair Perspective”: Beards From Below
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‘Not the future’: European publishers remain steadfast in blocking alternative IDs to third-party cookies
Some European publishers believe alternatives to the third-party cookies, probabilistic or deterministic, will do more harm than good to their ads businesses.
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Media Briefing: Why Leaf Group spun off its media arm into a standalone company
World of Good's newly appointed CEO Lindsey Abramo spoke with Digiday about her plans to lean into experiential and embrace niche vs. scale.
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Dentsu’s latest ad report shows slowed growth, driven mostly by inflation
The good news in Dentsu's ad forecast is that there's still growth. The bad news: most of the growth is the result of inflation, while real ad pricing actually dropped a bit.
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SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
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How chef influencer Tue Nguyen works with the BuzzFeed Creator Network
BuzzFeed's Creator Network has been valuable from an audience and production education standpoint, but Nguyen still drives most of her business on her own.
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Dentsu’s new Web3 readiness tool shines light on the tech’s potential to complement AI
Dentsu's Innovation Initiative is launching a web3 readiness index next month — at a time when the industry is obsessed with AI. Could the two technologies actually make a good pair?
