Crowdtap Spoofs Industry Idiocy

Industry spoof videos have definitely become a thing, which is probably a good thing, because the digital media world can take itself too seriously.

Social marketing platform Crowdtap is the latest to try its hand at this phenomenon — and do so quite successfully. We always appreciate efforts to call out industry cliches and silly jargon, so good job to Crowdtap for poking fun at some stereotypical marketing company types by portraying the client/social marketer pitch process as a speed dating situation. Watch below.

https://digiday.com/?p=27255

More in Media

BuzzFeed’s sale of First We Feast seen as a ‘good sign’ for the M&A media market

Investor analysts are describing BuzzFeed’s sale of First We Feast for $82.5 million as a good sign for the media M&A market — which itself is an indication of how ugly that market had become.

Media Briefing: Efforts to diversify workforces stall for some publishers

A third of the nine publishers that have released workforce demographic reports in the past year haven’t moved the needle on the overall diversity of their companies, according to the annual reports that are tracked by Digiday.

Creators are left wanting more from Spotify’s push to video

The streaming service will have to step up certain features in order to shift people toward video podcasts on its app.