Crowdtap Spoofs Industry Idiocy

Industry spoof videos have definitely become a thing, which is probably a good thing, because the digital media world can take itself too seriously.

Social marketing platform Crowdtap is the latest to try its hand at this phenomenon — and do so quite successfully. We always appreciate efforts to call out industry cliches and silly jargon, so good job to Crowdtap for poking fun at some stereotypical marketing company types by portraying the client/social marketer pitch process as a speed dating situation. Watch below.

https://digiday.com/?p=27255

More in Media

AI Briefing: How political startups are helping small political campaigns scale content and ads with AI

With about 100 days until Election Day, politically focused startups see AI as a way to help national and local candidates quickly react to unexpected change. 

Media Briefing: Publishers reassess Privacy Sandbox plans following Google’s cookie deprecation reversal  

Google’s announcement on Monday to reverse its plans to fully deprecate third-party cookies from its Chrome browser seems to have, in turn, reversed some publishers’ stances on the Privacy Sandbox. 

Why Google’s cookie deprecation reversal isn’t actually a reprieve for publishers

Publishers are keeping a “business as usual” approach to testing cookieless alternatives despite Google’s announcement that it won’t be fully deprecating third-party cookies after all.