I lost my keys. Got new copies of them. Then found the old set. Awesome. Here are some links for you to check out if you feel like it.
I very recently booked accommodations using Airbnb for the first time. I was kind of nervous about it, but the private bedroom in a historic house looks good enough for two nights in Rhode Island and it’s cheaper than staying in a hotel. But anyway, CouchSurfing, Airbnb’s predecessor, is no longer non-profit and has since raised $22 million in venture capital. But unlike Airbnb, which is a rental service, CouchSurfing is about creating a sense of community and helping people connect with locals. That is why the service is still essentially free – and why you shouldn’t expect super-swanky quarters. (Wired)
Who doesn’t love a bright and shiny infographic? Here is one on the presidential candidates’ social media usage. Obama has way, way more Twitter followers than Romney. Just saying. (Ad Age)
Is it possible to make “non-creepy” personalized technology? It seems unlikely that developers will ever be able to completely get around the natural human paranoia about technological advancement. You know, science going too far, machines taking over, etc., etc. (Slate)
Fortune writer Jessi Hempel says we don’t need more tools to help us digest more information and be more connected; instead, we need tools to help us unplug and avoid information overload. (Fortune)
And because it’s Friday in August — why aren’t you on vacation? — watch this video of a bulldog puppy making cute and weird sounds. (Buzzfeed)
‘Not the future’: European publishers remain steadfast in blocking alternative IDs to third-party cookies
Some European publishers believe alternatives to the third-party cookies, probabilistic or deterministic, will do more harm than good to their ads businesses.
Media Briefing: Why Leaf Group spun off its media arm into a standalone company
World of Good's newly appointed CEO Lindsey Abramo spoke with Digiday about her plans to lean into experiential and embrace niche vs. scale.
Dentsu’s latest ad report shows slowed growth, driven mostly by inflation
The good news in Dentsu's ad forecast is that there's still growth. The bad news: most of the growth is the result of inflation, while real ad pricing actually dropped a bit.
SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
How chef influencer Tue Nguyen works with the BuzzFeed Creator Network
BuzzFeed's Creator Network has been valuable from an audience and production education standpoint, but Nguyen still drives most of her business on her own.
Dentsu’s new Web3 readiness tool shines light on the tech’s potential to complement AI
Dentsu's Innovation Initiative is launching a web3 readiness index next month — at a time when the industry is obsessed with AI. Could the two technologies actually make a good pair?