Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
Digiday is making its first foray to the Cannes International Festival of Creativity, aka the Cannes Lions. We’ll interview agency and brand executives, and report on the substance and flavor of the ad world’s largest international gathering. Our coverage is made possible through the sponsorship of Turn, the cloud marketing platform. All posts in the series can be found here.
A large AKQA presence outside the Palais Des Festivals:
Google limbers up delegates with daily yoga sessions on the beach:
Circus performers descend on the Mobile Marketing Association’s big top:
Dutch Young Creatives’ tour bus:
Need a ride?:
The Gutter Bar in full swing Monday night:
The Gutter Bar’s Croque-monsieur supply is fully stocked:
More in Media
Google rolls out pay-per-value AI licensing program to publishers
Google has been quietly scaling a pay-per-value AI licensing scheme for publishers. But critics say the program looks less like a meaningful payout and more like a legal fig leaf.
What we’ve learned from the creator snafus at this year’s US Open
Everyone’s hating on creators at the US Open, but they’re here to stay in the tennis world, just perhaps with some adjustments.
Molson Coors ditches its TV-era workflow to move at creator speed, quadrupling engagement
Molson Coors partnered with Movers+Shakers’ new consultancy group to completely overhaul its approach to creators, and it’s working.