Digiday+ Member Article

The list of industries trembling at the thought of Amazon turning its sights on them is not short. One juicy target: Hollywood.

Amazon already has a foothold in entertainment. After all, Amazon Prime Video already reaches roughly 18 percent of U.S. households. Amazon chief Jeff Bezos is poised to spend $4.5 billion on video content in 2017, nearly double what it spent the year before. Amazon, like Netflix, is poised to eat Hollywood.

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