Cheesy TLC joke? Check. Retweet request? Check. Product placement? Check.
Awards shows always give brands an excuse to chime in, and of course the American Music Awards yesterday was no exception. Check out these five brands that just couldn’t help themselves.
Sitting on a couch at home, watching celebs accept awards is definitely draining and calorie burning, so thanks for this midnight munchie recommendation, Denny’s.
Oh god. Sorry TLC.
Nothing says “One Direction” more than spinach artichoke dip and congealed chicken wings. (That one direction is reverse peristalsis, right?)
Tweeting bad 101: Shameless RT request with generic statement about music followed by a trending hashtag? This is a hat trick of horribleness, Trident!
This is actually a legitimate Miley question. But the stock product image redone for AMAs? Meh.
Why advertisers are still making space for experimental budgets even with economic uncertainty
Even in the midst of economic uncertainty, advertisers are bullish on experimental ad spend.
Marketers move beyond the basics of ChatGPT with new tools
Companies are setting their sights past OpenAI's free version and integrating their own data sets for new ads, bots and idea generators.
How the recession could impact brands’ metaverse spending
Digiday reached out to four experts to figure out how brands’ spending in the metaverse might change as they tighten the purse straps in preparation for a recession. Here are some of the biggest takeaways.
SponsoredWhy Best Buy Ads sees retail media as integral to its customer-centric purpose
Sponsored by Best Buy Ads Retail media networks have become critical for marketers, with retailers investing in ways that enable advertisers to engage consumers across online and offline channels. Given the wealth of retailers’ first-party customer data and measurement capabilities, retail media networks have become a natural fit for augmenting performance marketing programs. Alongside the […]
How Amazon is leveraging AWS to accelerate its courtship of Madison Avenue
Amazon's ascendancy on Madison Avenue has been clear for some time. Still, the extent of its ambitions was laid bare when it started to explicitly state its media revenues last year.
Tinuiti’s Q4 digital ads report shows soft pricing but promise for performance channels
Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results.