Trump rolls out NSFW logo for Mike Pence vice president announcement

Donald Trump’s penchant for gaudy design is once again making headlines.

Today, the presumptive Republican nominee finally confirmed that he’s chosen Indiana Gov. Mike Pence as his vice president pick. With that, Trump’s campaign rolled out a new eye-raising logo in which the T is, uh, interlocking with the P. Here it is:

The logo is being quickly viewed as a massive branding fail for the campaign from Twitter users who are having a field day mocking it. Once you notice that the T is penetrating the P, you can’t unnotice it, which seems to be the most popular critique online.

Here’s a sampling:

The ¯\_(ツ)_/¯ would’ve been a better logo, to be honest.

https://digiday.com/?p=188674

More in Marketing

Ad Tech Briefing: Start-ups are now table stakes for the future of ad tech

Scaled ad tech companies need to maintain relationships with startups, when the sector is experiencing ongoing disruption due to AI.

Inside Kristi Argyilan’s RMN playbook: Lessons from the ‘godmother’ of retail media

Uber’s global head of advertising Kristi Argyilan says the future of retail media hinges on real-time relevance, brand differentiation, and breaking free from a one-size-fits-all playbook.

Digiday+ Research: More than half of marketers invest in TV and streaming, with an eye on impressions and branding

The majority of marketers are directing ad spend toward TV, with a focus on ads that drive impressions and branding.