Cyber Week Sale:

Save 50% on a 3-month Digiday+ membership. Ends Dec 5.

SUBSCRIBE

It’s lit: The definitive Digiday guide to millennial terms

Pulse3-inArticle

Jargon is a virus that has infected the media and marketing industries. From the thicket of techno-babble that dominates ad tech to the marketing gobbledygook spread all over everything, nonsense words have crawled into every corner of our conversations. But all of that lingo seems downright transparent compared to some of the millennial slang being thrown around by publishers and marketers these days in an effort to appeal to that demographic. Here, from the latest issue of Pulse magazine, is our attempt to decode some of it. Get your annual subscription here.

Click image to enlarge

pulse3-millennialglossary-v2

More in Marketing

In Graphic Detail: Here’s what the creator economy is expected to look like in 2026

Digiday has charted its expected revenue, key platforms for creator content as well as what types of creators brands want to work with.

Ulta, Best Buy and Adidas dominate AI holiday shopping mentions

The brands that are seeing the biggest boost from this shift in consumer behavior are some of the biggest retailers. 

Future of Marketing Briefing: AI confuses marketers but their own uncertainty runs deeper

That was the undercurrent at this week’s Digiday Programmatic Marketing Summit in New Orleans.