for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
Agency creative directors have a tough job. They don’t just steer creative output to help clients, they’re also responsible for motivating those in advertising so they believe they’re doing something bigger and more meaningful than selling soap. That means a lot of pithy quotes and awe-inspiring sayings — many of which find their way, eventually, onto Twitter. Those sayings are so profound that they are sometimes mistaken for the words of another great man — Confucius. Can you tell the difference? Take the quiz to find out.
Art by Matthew Fraher
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