You’ve seen the Media Buyer, Media Seller, and Agency Trading Desk slides. Now it’s time for a characterization of the inter-department relationships and tensions that exist within agencies themselves. We think this originated from the Facebook page of Jacek Gadzinowski. Thanks to Zugara CEO Matt Szymczyk for bringing it to our attention.
Trending in
Most Read
More in Marketing
ChatGPT ads land in U.K. as OpenAI outlines EU privacy rules
June 8, 2026
OpenAI has updated its EU ad policy to confirm personalized ads will only be served to users who explicitly opt in.
TikTok now has a seat next to Amazon and Walmart in RFPs
June 8, 2026
TikTok Shop has earned its place in the brief. What nobody has worked out yet, is who should actually run it.
Walmart executives see the promise of AI, but also the costs
June 8, 2026
Walmart is cracking down on redundant or inefficient uses of AI internally, knowing the technology has a price tag.