Less than five seats remain

for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.

SECURE YOUR SEAT

This is How the Ad World Sees Itself

You’ve seen the Media Buyer, Media Seller, and Agency Trading Desk slides. Now it’s time for a characterization of the inter-department relationships and tensions that exist within agencies themselves. We think this originated from the Facebook page of Jacek Gadzinowski. Thanks to Zugara CEO Matt Szymczyk for bringing it to our attention.

More in Marketing

Baller League’s creator strategy: reach is not the same as fandom

Baller League’s growth strategy: build fandom first, sell franchises second.

Marketers question expensive AI visibility tools as inconsistent results fuel skepticism

Marketers flock to AI visibility tools in a zero-click world. But inconsistent results and a lack of benchmarks are fueling skepticism.

X upgrades its ad platform in long overdue overhaul

This is the platform’s biggest update in its history, having previously been criticized for not keeping up with peers on performance.