You’ve seen the Media Buyer, Media Seller, and Agency Trading Desk slides. Now it’s time for a characterization of the inter-department relationships and tensions that exist within agencies themselves. We think this originated from the Facebook page of Jacek Gadzinowski. Thanks to Zugara CEO Matt Szymczyk for bringing it to our attention.
Trending in
Most Read
More in Marketing
How Ace Hardware built its employee AI assistant
May 6, 2026
Ace Hardware executives took a careful approach in designing and implementing its new AI assistant to work throughout the chain.
Marketers at Possible adjust to the realities of AI while trying to stay human
May 6, 2026
Digiday caught up with a raft of executives from across marketing (Geico and Maybelline), agencies (Mediaplus, CROING), content (1440) and research (Marketcast).
‘Maybe ChatGPT is a different kind of a place’: Why OpenAI is saying no to search budgets — for now
May 6, 2026
OpenAI is coming for performance budgets — it just isn’t ready yet.