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Marketing
Data Regulation
What if Google isn’t forever? Marketers grapple with a platform in flux
May 5, 2025
Navigating Economic Instability
Why some creators are returning to traditional jobs and side hustles as brand deals slow
May 2, 2025
Digiday @ Possible
At industry conference, Google tries to salvage the Privacy sandbox after U-turn on third-party cookies
May 2, 2025
Managing Through Crisis
The case for and against… advertising through the trade war
May 2, 2025
The Programmatic Marketer
Advertisers may be pulling back – just not from Amazon
May 2, 2025
Marketing in Sports
PwC’s Formula One-aided brand refresh hints at ‘safe harbor’ of live sports amid a potential economic crisis
May 1, 2025
Digiday @ Possible
With 600 million monthly active users, X’s Linda Yaccarino doubles down on dismissing journalism
April 30, 2025
The Creator Economy
Creators pivot as brands’ spending goes into ‘freeze mode’
April 30, 2025
Navigating Economic Instability
British and European marketers trim ad spend in the face of Trump’s tariffs
April 30, 2025
Digiday @ Possible
Economic uncertainty bubbles up in conversations on first day of Possible
April 29, 2025
Evolving Agencies
‘People want to follow her’: Jacki Kelley, the IPG exec tasked with retaining clients through Omnicom merger
April 29, 2025
Marketing on Platforms
Snap’s growth dominance stands to be questioned — what are the asks?
April 29, 2025
Member Exclusive
Marketing Briefing: Major marketers like Colgate-Palmolive, P&G note ‘pensive and anxious’ consumers during earnings
April 29, 2025
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