‘It’s not old news’: Chase prioritizes better, fewer physical branches
Despite a significant uptake in mobile banking, people are still interested in branches — and while that theme might seem a little tired, it’s still very much still a high priority for JPMorgan Chase.
“Branches still matter — 75 percent of our growth in deposits came from customers that have been using our branches,” chief financial officer Marianne Lake said Thursday morning on the bank’s third-quarter earnings call. “On average, a customer comes into our branches multiple times in a quarter. I know it all sounds like old news, but it’s still current news.”
That doesn’t mean more branches. Chase reported a 5,174 branch count, a three percent decline from the same quarter last year, and that’ll continue. Chase is “continuing to consolidate, close, move, grow, change all of our branches in line with the opportunity in the market,” Lake said.
More in Marketing
Zero-click search is changing how small brands show up online — and spend
To appease the AI powers that be, brands are prioritizing things like blogs, brand content and landing pages.
More creators, less money: Creator economy expansion leaves mid-tier creators behind
As brands get pickier and budgets tighten, mid-tier creators are finding fewer deals in the booming influencer economy.
‘Still not a top tier ad platform’: Advertisers on Linda Yaccarino’s departure as CEO of X
Linda Yaccarino — the CEO who was never really in charge.